Book review: Pre-AI insights on elastic thinking are the essential playbook for leading through today’s market disruption. If you look at the depressing statistics surrounding Digital Transformation (DX) failure rates—often cited between 70% and 84%—a pattern emerges. Companies rarely fail because the technology didn't work. They fail because the organizational mindset couldn't bend fast enough … Continue reading The Missing Link in Digital Transformation isn’t Technology. It’s Cognitive Elasticity.