I believe every great company understands technology strategy. They are passionate about combining a clearly defined business strategy with cutting-edge technology.
And when you have a great technology strategy, you create a culture of teamwork and change inside and outside your company. You’ll attract and retain top talent, invest wisely, and deploy the latest technologies to grow your business. And above all, a sound technology strategy results in stellar digital experiences and happy customers.
Through my blog, Master Digital Transformation, you will discover how top executives use strategy to drive their own digital transformations. Whether you are a CEO, CIO, CMO, or CTO, you’ll learn something new to apply to your business.
By being at the nexus of top brands and their customers during tremendous technological change for over 20 years, I have seen our power to change the ways the world does business.